QR code guides
Practical guides to QR codes — how they work, the right print size, why they fail to scan, static vs dynamic, tracking scans for free, best practices, and building a menu you can update without reprinting.
Why your QR code isn't scanning
The real reasons a QR code fails to scan — low contrast, no quiet zone, printed too small, a broken destination — and how to fix each one.
Static vs dynamic QR codes
The difference between static and dynamic QR codes, when each makes sense, what they cost, and why you can't convert one into the other.
How to make a QR code menu you can update
A practical guide to QR code menus for restaurants and cafes — link to a web page, not a PDF, so you can change prices without reprinting the code.
What size should a QR code be?
The one rule for QR code size — scanning distance divided by ten — plus a print-size chart for business cards, flyers, posters, packaging, banners and billboards.
How to track QR code scans for free
You don't need a paid dynamic QR code to count scans. Point a static QR code at a URL with UTM tags and your website analytics does the counting — here's the exact setup.
QR code best practices
Twelve practical rules for QR codes that actually get scanned — contrast, size, quiet zone, the call to action, the destination, testing, and where static beats dynamic.
How do QR codes work?
What the squares, the three corners and the quiet zone actually do, how a phone reads a QR code in a fraction of a second, and why some codes survive damage — no jargon.